Very California
A magnificent flagship building completes the recently opened David Zwirner Galleries in Los Angeles. With its unique architecture illuminated by ERCO Light Boards it sets new standards for exhibiting art on the West Coast.
The stark white stucco facades of the David Zwirner Galleries on North Western Avenue in the Melrose Hill neighbourhood of Los Angeles veil a flagship building by the German-born New York architect Annabelle Selldorf uniting two converted commercial structures into a modern gallery complex. The fifth branch of David Zwirner Gallery after New York (where they have four locations), Paris, London, and Hong Kong held its opening exhibition in May 2024 celebrating the thirtieth anniversary of the Zwirner Gallery with a group show featuring works by all of the gallery's 80 artists, including Luc Tuymans, Michael Armitage and Elizabeth Peyton.
“The new flagship is absolutely stunning”, says ERCO West Coast Sales Manager Jordan Hall. The gorgeous vaulted wood-trussed ceilings are a natural, organic contrast to the traditional gallery aesthetic of the White Cube. The lighting from the award winning New Yorker design house L’Observatoire International uses sleek, minimalist ERCO Light Board fixtures that almost disappear into the space, blending perfectly with the gallery and it 19s impressive array of skylights, which flood the space with natural light.
The Light Board spotlight is an ERCO hallmark fixture for gallery applications. The optical system with its minimalist shapes offers a uniquely flexible lighting tool with interchangeable lenses, flexible track heads, various sizes and luminous flux packages allowing for endless permutations to fully integrate with and accentuate the experience in the unique new three-story LA gallery with over 15,000 square feet of exhibition space.
The western corridor in Los Angeles is on the move. Melrose Hill is a growing area, previously the domain of furniture and clothing outlets, but now an up and coming, exciting corridor for a steady stream of newly opened cutting-edge galleries. David Zwirner says: “It still has some grit … it feels very conducive to culture.”